TEDx Talk: RED THREAD
Oct - Dec 2024
Organization
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TEDx HCMUS aims with the mission of creating a space for students to exchange academic knowledge, connect with the community, share...conveyed through talk shows - a form of presentation.
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This is a sub-event for the upcoming tedx talk that will take place in January with an unique key visual for content and design
Resonsibilities
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Lead and train a group of Marketing & Communication team members to develop a 2-month Facebook marketing timeline, including action plan, keeping track of overall work, cheering the team, evaluating task results and conducting feedback.
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Collaborate with TEDx HCMUS's Executive Board to develop suitable content and image for the organization.
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Support in contacting speakers, collaborating closely on content development and rehearsal for impactful stage delivery.
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Designed and managed video production plans: scriptwriting, equipment selection, on-site direction, and coordination of filming and photography.
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Edited all video assets (intro, recap, full talks), including color correction, audio mixing, and subtitling to meet TEDx standards and multi-platform distribution.
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Secured sponsorships from 5+ partners and executed a digital marketing campaign reaching over 20,000 people online.
Achievements
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5000+ new FACEBOOK likes
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Average of 10,000 Facebook users reached per post
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3 week to reach the KPI of ticket sales.
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200+ attendees.